Outlaw Retains Tradition of Drive and Determination
Outlaw Retains Tradition of Drive and Determination
There’s a new bad boy in town. The 26 Outlaw gives boaters a rockin’ ride along with good looks. Monster MerCruiser power options join Livorsi controls for the ultimate in power and handling. And there’s no mistaking the 26 Outlaw’s heritage—a straight transom, bold four-color graphics and integrated headrests all point to Baja. Plus, its True-V hull offers maximum safety and top performance. The roomy layout, bolsters and convertible face-to-face seats in the cabin create the perfect setup for fun.
Baja rolled out its best to design and manufacture one of the world’s top performance boats. The company is committed to using the most advanced technology to develop breakthrough designs and revolutionary engineering—a commitment Baja has honored for more than three decades. In addition, the company produces its vessels with the speed, power and control that Baja boaters expect.
Like all Baja boats, the company’s very first model was something special. In a bold display of drive and determination, four owner/employees assembled the original design in an abandoned roller skating rink in 1972. What they lacked in resources, they made up for in motivation and a single-minded mission to build the finest performance boats in the world. Over the next two years, Baja Boats was born, and a product line of 14- to 20-footers, including the classic CT 150 racing design, took shape.
Baja creators spent the 1970s perfecting non-traditional designs, further solidifying Baja’s styling and position as an innovator. That’s when Baja took the lead in exclusively pursuing the sport boat market. It was a move that paid off when the firm’s first big high-performance boat, the Carrera 240, was introduced in 1978. And the 1979 Carrera SS Bowrider earned a Powerboat Magazine “Boat of the Year” award its first year out.
In the 1980s, Baja successfully expanded its line to include distinctively styled, world-class offshore boats like the 240 Sport and the 420. Soon after, interest and attention slowly shifted towards creating bigger, better offshore products with improved design and structural integrity. Progressive product development has always been the core of the Baja philosophy.
As the line expanded in the early 1990s, Baja confirmed its place as the industry leader in style, performance and quality with the .38 Special™ and the 272. They kept pushing the envelope by introducing the 20 Outlaw™ and 32 Outlaw™ with modern performance styling for the power-hungry, speed-seeking, hard-core offshore runner.
The new millennium has brought with it innovation and style unlike anything seen from Baja. The 30 Outlaw, 242 Islander and a complete retooling of its Sportfishing line are just of few examples of how “performance under control” is the driving force behind everything the company does.
Over four decades of innovation, Baja continues to blaze new trails and redefine the category of performance boats. It’s evident in every aspect of the company—from advanced hull designs to constantly evolving styles and graphics and a never-ending quest to building better, faster boats. And, to satisfy those looking for the ultimate in competitive style and design, the firm offers the Boss™ packages and the Baja Custom Shop.
With the industry’s broadest, most advanced product line, and a reputation for superior performance, safety and durability, Baja is still setting the standards, setting the records and setting a pace that has many other boat manufacturers following its lead. ■
For more information, visit www.bajamarine.com.
